A unified, bespoke, convenient & secure air travel experience that empowers flyers with contextual access to information, products & services.
GetSetGo is an integrated ecosystem offering from GoAir airlines, that provides the flyer with the ability to pre-book all travel-related services & merchants from anywhere, anytime. The entire spectrum includes:
What did we do?
Primary and Secondary research
Brainstorming & synthesis
Ethnographic research into flying behaviors of people in India
Future of flying experience
Future journey mapping
Key moments illustration
'Flyers are looking for seamless experiences'
'Memorable experiences build brand loyalty'
'Brand loyalty drives positive business outcomes'
Design a memorable flyer experience for GoAir that achieves a higher business impact.
Using a unified channel to facilitate all transactions for a flyer.
Design an integrated framework of services that is unintrusive, non-transactional, and trustworthy.
Build an airline experience that is not just about flying alone.
The expansive star is a pattern that has grown from the boundary of the Vistara symbol. Its far-reaching shapes reflect the diverse, expansive journeys across India and the world.
©Kinshuk Bose, 2020
C/O Kinshuk Bose
Salt Lake, Kolkata, India
Crafted with favorite_border